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Sitecore User Group Bangalore

Webinar

The future of personalization in the SaaS Market: Sitecore CDP deep dive

Saturday, July 23, 2022 by  Ishraq Fataftah 54m
Tags Customer Data Platform (CDP) Personalization Composable DXP Azure Sitecore as a Service

Agenda

In this session, we will go through what is the new CDP experience and how to position that in Sitecore DXP offerings.

  • We will talk about some of the questions that we started to raise between Sitecore CDP and Sitecore XP.
  • We will demonstrate the CDP capabilities and how to build segments, decisioning and web experiments.

About Speaker

IshraqFataftah

Ishraq Fataftah

Ishraq Al Fataftah (@ifataftah) is the CTO at Applez Tech, a digital customer experience agency based in Amman, Jordan. Ishraq has played the roles of digital consultant, technology evangelist, solution architect and technical director during her 15 years in the industry. She has been the first named female MVP from the MENA region and is very proud to be named one for 7 straight years.
The future of personalization in the SaaS Market: Sitecore CDP deep dive
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